Store of Locally Printed Trendy Clothing, Pillows and Decor Opening in Carlsbad

Carlsbad residents Alissa Samperio and Kurt Hummel are boyfriend and girlfriend and have been business partners for eight years. In March of 2012 they started an online store on Etsy selling men's, women's and children's clothing as well as home decor and wall prints. 

After becoming popular online, the duo decided to take theprintedpalette.com to the next level and open their first retail shop in Carlsbad. 

"We print everything ourselves. It's modern, whimsical and totally different than anything else out there," said Samperio who added that she gets her inspiration from everyday life. 

Everything is printed with high quality water based ink that is environmentally friendly. The designs are created on photoshop and feature simple shapes that are blended with vintage twists and thought-provoking words. 

Samperio, 27, said her work is often imitated, but she finds new ways to keep her designs fresh. Among some of her designs are shirts, hats and prints with anchors, a fox, and a teepee. "I want to do more animals," said Samperio.

Check out the wearable and decorative artwork at the grand opening of The Printed Palette on Saturday August 10th at 6806 Embarcadero Lane Carlsbad, CA, 92011. It's easiest to find the store from the parking lot of the Poinsettia Coaster station. 

The grand opening will be from 10 a.m. to 5 p.m. Customers will receive 20% off everything and receive a free tote bag. There will also be raffles and prizes.