Before you enter into deeper legalities, all the basics need to be understood when it comes to intellectual property, which is the first thing in ensuring something has been protected. In this case, you need to know all that comes with intellectual property and how the whole thing affects our lives.
There is a simple way of understanding intellectual properties since you use them on a daily basis. After waking up, the digital watch or clock might catch your attention. A patent is what protects the LED or Light Emitting Diode that the clock has. As you brush the teeth, the toothbrush and logo design are trademarks, while the newspaper you are reading is already copyright protected. If you take any health drink formula, it is not known or in public domain and thus a trade secret. By now, the entirety of an intellectual property might already have hit you. Major categories can be distinguished in this realm from the trade secret, copyright, trademark, patent, trade dress protection to right of publicity.
A certain business uses some particular information. Getting commercial benefits is the whole idea of the important information. For instance, a manufacturer might have some formula for a unique type of soap, manufacturing process as well as a wholesaler he or she trades with. Towards protecting these trade secrets, an intellectual property lawyer must be sought.
Ample articulation of one's creative ideas is highly protected by this type of intellectual property law. This can be a song you have sung, book, movie plot or portrait painted. All materials creatively made are covered by copyright.
This is what differentiates a number of products as having been produced or manufactured by a certain person. A trademark can be a symbol, phrase, letter or even word and very effective in brand building. It is also what makes a brand unique as compared others within the same group. Famous brands are identified by their trademarks and thus it's important to register a trademark with state and federal trademark authorities so that it is not used without having given a legal consent.
For a patent, it covers a new inventions or new ideas within a particular invention. It is this right that allows an inventor to have an exclusive right towards the usage and production of the invention or idea. In patent application, drafting must be careful since it is what will have the invention protected. The attorney you use will definitely help in case of patent infringement once the idea or invention has been secured.
Trade Dress Protection
The trade dress defines the entirety of elements that depicts the presentation and packaging of a service or package. The elements combine to come up with a holistic visual image that customers are presented with and legal rights for it can be acquired exclusively as an original identification symbol or some kind of a trademark.
Right of Publicity
This right is defined as an inherent right that each human being has to manage their identity for commercial usage. However, it is important to remember that right of publicity hardly protects the personality of an institution, partnership, corporation or such entities. This right protects human identity only.
Make sure you understand all these relevant legal entities so you can discuss them with your intellectual property lawyer. Do you research before handling delicate cases like this that involves patents and ip rights.